Brand identity · 2025
GOTO Restoration
Credits
- Logo design
- Brand guidelines
- Stationery
- Client
- GOTO Restoration — Charlotte, NC
- Year
- 2025
Identity and stationery for a mold remediation and restoration company in Charlotte, North Carolina.
Brand guidelines
About the project
GOTO Restoration specializes in mold remediation and home restoration. The logo places a house inside a "G" with an upward arrow: home, recovery and progress in a single mark.
The brand guidelines define the primary logo, its variants, the icon, the Russo One and Montserrat typefaces and the navy-and-green palette, completed with a business card and letterhead.
The process
House, "G" and rising arrow combined into an icon that holds up even at small sizes.
Logo usage, variants, typefaces and color palette on a single sheet.
Print-ready business card and letterhead.
Contact
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